Brands that have got it right during COVID – and what that teaches your education business
Don’t profit on a crisis! Use it to show compassion and generosity.
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Marketing to schools
What happened at the Global Marketing Awards 2020…
Antony Smith, Bee Digital From 3 pm on Thursday 15 October, the Global Marketing Awards 2020 winners were announced in 5-minute increments, with personalised videos uploaded in shortlist order via Don’t Panic Events Twitter page. We were so excited to learn (in real-time too!) that we’d been recognised for two awards… WINNER: Global Education Campaign … Read more
WINNER: Best Crisis Communications or Response Campaign 2020!
Antony Smith, Bee Digital At the Global Agency Awards 2020 last week, we won ‘Best Crisis Communications or Response Campaign’ for delivering science lessons during COVID-19 with Empiribox Ltd. Competing with Brand Advance & the NHS for their Ramadan COVID-19 Campaign, we were recognised for launching the new platform Empiribox @ Home during the pandemic. … Read more
Press Release: We’ve been shortlisted for ‘Best Crisis Communications or Response Campaign’ 2020!
Antony Smith, Bee Digital We’re so excited to be shortlisted for the ‘Best Crisis Communications or Response Campaign’ at this year’s Global Agency Awards – delivering science lessons during the COVID-19 pandemic. Winners will be announced on 10 September at 8 pm! What we’re shortlisted for… During lockdown, we worked with Empiribox Ltd. to launch … Read more
Does facebook advertising work for marketing to teachers?
Is social media advertising worth it in the education industry?
Top 11 Marketing Don’ts: What Edu Businesses Keep Getting Wrong…
Antony Smith, Bee Digital Over the last decade in edu marketing, we’ve seen (and okay, even made) a lot of mistakes. So to prevent you from falling into the same traps, we’ve put together a list of ‘Top 11 Marketing Don’ts’ – with actionable tips backed by expert advice. Because there are so many challenges … Read more
The 4 key elements of word-of-mouth: A systematic approach
Oscar Wilde once said that the only thing worse than being talked about is not being talked about. The same could be said about businesses.
Be Specific with 12 Types of Content to Engage Your Audience
Learn why the right content delivered at the right time is a more effective approach for marketers selling to teachers than the hard “BUY NOW!” message.
The real reason I joined Bee Digital
Chris Bradford – Product Director, Bee Digital My Grandad often told me ‘Hard work is its own reward’. I admit I dismissed this as an old man’s cliche in my early career. You work for the money, or status, or experience. Right? I didn’t recognise the truth behind this philosophy until I started to better … Read more
From the beauty hall to the school hall: What edtech companies can learn from cosmetics counters
What can education companies learn from the humble make up counter?
