Case studies: A great tool in your marketing armoury
Do your case studies say: “This is what our product is like in practice.” Learn more about the different types of marketing case studies…
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What are good communications (and what should your strategy include)?
Does your marketing strategy focus on these 4 points? Find out what good communication looks like to your customers…
Tiny Noticeable Things: The Secret Weapon to Making a Difference in Business
What sort of small things can edtech companies do to be memorable to clients? Find out, including Adrian Webster’s “tiny noticeable thing”…
14 ideas for edtech company incentives
Need help attracting new customers and keeping existing ones coming back? Check out these 14 incentive ideas for your edtech company…
What differentiates your product from the competition?
If you’re selling a similar edtech product to another company, here’s how to stand out from the competition so teachers will buy it…
What should a customer newsletter contain?
Is your customer newsletter more about YOU instead of THEM? Give them what they want with these 9 essential newsletter attributes…
We will remember! The importance of great customer service
In times of crisis it pays to have a customer retention strategy and culture.
